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Author Archives: Shreyas K

Omnichannel Optimization: Aligning Data Across Touchpoints

In today’s retail landscape, the convergence of online, offline, and mobile channels has reshaped the way customers interact with brands. As a seasoned retail professional with over two decades of experience, I’ve witnessed firsthand the pivotal role of omnichannel optimization … Read More

Data-Driven Decision-Making: Unleashing the Power of Analytics in Retail

In the fast-paced realm of retail, staying ahead of the curve requires more than just a keen intuition; it demands strategic insights grounded in data. In this blog, we delve into the transformative impact of data-driven decision-making, exploring how analytics … Read More

unlock headless commerce

Unlock Headless Commerce

The first wave of commerce was ruled by companies that offered a one-size-fits-all solution, with basic capabilities required to set up and run an e-commerce store. This worked well as the customers required a simple and standardized shopping experience. Fast … Read More

Unified eCommerce: The Key to Seamless Customer Experiences

Unified commerce means that regardless of the touchpoints along the journey to purchase, their customer experience should remain the same — seamless. … Read More

The Impact of Recommendations on Digital Customer Engagement

Recommendation engines on retail e-commerce sites have taken the role of the traditional salesperson in brick-and-mortar retail stores. … Read More