Nextgen tools to drive better business results. Engage potential customers, inspire purchases, and encourage loyalty.
Merchandizers today need an intuitive interface to manage stores’ catalogs, products, pricing, and run campaigns and promotions customized across sites without IT dependency. They need to achieve higher conversion and sales.
Planning and managing all these aspects is not a simple task and merchandizers need intuitive, highly collaborative tools to achieve their objectives.
The eCommerce business is growing increasingly competitive every day while customers are getting smarter and digital savvy. Retailers are challenged to keep pace with traditional platforms to meet high expectations and engage customers.
Business Center is a powerful suite of business tools that empowers merchandizers, marketing personnel, and business owners to flexibly manage omnichannel store experiences. Business Center provides a unified interface to easily collect, manage, enrich product information, and distribute personalized experiences across all your channels. It enables retailers to attract potential customers, effectively display relevant products, configure SEO, promote specific products and increase conversion rates.
Merchandizers have to manage products, price, place, and promotions to increase sales, maximizing revenues, attracting new customers, retaining existing customers, increasing brand value amongst others. However, they can only be as good as the tools they employ to achieve these objectives.
Create consistent experiences and quickly promote relevant products based on changing situations to inspire shopping and engage customers.
Optimize shopping experiences by dynamically configuring site elements to different customer contexts through intuitive, dynamic store navigation, pricing, promotions.
Create relevant, consistent, omnichannel shopping experiences by connecting contextual customer data to merchandizing activities leading to a relevant customer journey.
Transform merchandizing by collaborating efficiently between relevant business groups. Utilize mechanisms such as preview, drag and drop, cloning, aggregate publishing, custom roles, permissions, workflows and approvals.